REBRANDING OF SHAKE SHACK

Shake Shack has only one type of take-out container. When consumers buy a burger, the box is four times the size of the burger, which creates unnecessary waste and is bad for the environment. So I created a demo box using Shake Shack's existing packaging, which is one-third the size of the original Shake Shack box, without the use of adhesives. Not only is this environmentally friendly, but it also reduces transport costs.

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